The 2022 Billboard Latin Music Awards, where Bad Bunny is a 23-time finalist, are less than a week away, taking place Thursday, Sept. 29 at Watsco Canter in Miami and streaming live on Telemundo beginning at 7 p.m. ET.
This year, five up-and-coming Latin artists (all of whom happen to be regional Mexican artists) are finalists in one of the most exciting categories – Artist of the Year, New. Newcomers Ivan Cornejo, Los Gemelos de Sinaloa, Los Lara, Luis R. Conriquez and brother trio Yahritza y Su Esencia are up for the award.
In honor of the coveted awards ceremony, which coincides with Billboardis annual Latin Music Week, the largest and most important gathering of the Latin music industry, which runs from September 26 to October 26. 1, we’ve compiled all the best new winning artists in Billboard Latin Music Awards history. (Note: this award has only been presented since the 2010 edition, even though the first Billboard Latin Music Awards were held in 1994.)
From Mexican regional artist Larry Hernandez to Puerto Rican actor Myke Towers, check them out below:
2010 – Larry Hernández
Where are they now? In 2010, Hernandez’s album Larrymania topped the Mexican Regional Albums Chart. That same year, he was named artist of the year, debut at the Billboard Latin Music Awards. Currently, the Mexican actor is making the rounds with his rendition of Selena’s “No Me Queda Mas” and has become a TikTok sensation with over five million followers.
2011 – Prince Royce
Where are they now? In 2011, Royce won the New Latin Artist of the Year award, where Banda Los Recoditos, Chino & Nacho and Voz de Mando were also finalists. Now, the bachata crooner who placed 22 No. 1s on the Tropical Airplay Chart, is on his Classic 2022 tour and doing the rounds with “Si Te Preguntan…” alongside Nicky Jame and Jay Wheeler.
2012 – The Addictive
Where are they now? In 2020, La Adictiva celebrated 30 years of trajectory as a group, telling Billboard that “singing romantic songs is a formula that has worked for us”. With 12 No. 1 hits on the Regional Mexican Airplay chart, the regional Mexican band recently dropped their cover of “Cielito Lindo”
2013 – 3BallMTY
Where are they now? In 2011, 3BallMTY topped the Billboard Hot Latin Songs chart with “Intentalo” alongside El Bebeto and America Sierra, bringing their unique Tribal-Guarachero and EDM fusions to the table. The band released their latest album Somos in 2020 and has not released any music since.
2014 – Luis Coronel
Where are they now? In 2014, Coronel peaked at No. 1 on the Top Latin Albums chart with Quiero Ser Tu Dueño. On the Mexican Regional Albums Chart, he placed three sets at No. 1. Earlier this year, the crooner released his single “Orale.”
2015 – J Balvin
Where are they now? Since winning New Latin Artist of the Year in 2015, Balvin has garnered numerous accolades such as multiple Latin Grammy awards, nine No. 1 hits on the Hot Latin Songs charts, and recently became the artist with the most videos in YouTube’s Billion Views Club. He has collaborated with artists such as Beyonce, Ed Sheeran, Dua Lipa and many more.
2016 – Ariel Camacho and Los Plebes del Rancho
Where are they now? The group won the award for best new artist a year after the tragic death of its leader Ariel Camacho. For his 30th anniversary this year, his label JG Music unveiled five new tracks that Camacho had recorded live and had never been released before. The tribute and celebratory EP feeds on Camacho’s ability to fuse traditional banda horns with the stinging sierreño guitars, for which he was known.
2017 – CNCO
Where are they now? One of Latin music’s popular boy bands, CNCO topped the Billboard Latin Pop Albums chart with three albums: Than Quienes Somos, Primera Cita and CNCO. In the summer of 2022, the band announced their disbandment after nearly seven years as a band. The news came just over a year after Joel Pimentel shared his departure from the boy band on May 9, 2021. CNCO is doing the rounds with his farewell album, XOXO.
2018 – Christian Nodal
Where are they now? Nodal has scored 14 No. 1 hits on the Mexican Regional Airplay chart and three No. 1 hits on the Mexican Regional Albums Chart. He has collaborated with artists such as Romeo Santos, Kany Garcia, Piso 21 and many more, to name a few. The artist is currently on his Forajido Tour.
2019 – Annual
Where are they now? The Latin trap artist has placed four of his albums at No. 1 on the Billboard Top Latin Albums chart: Real Hasta La Muerte, Emmanuel, Los Dioses (his collaborative album with Ozuna), and Las Leyendas Nunca Mueren. Currently, the artist is working on a new set called Las Leyendas Nunca Mueren, Vol. 2.
2020 – Dry
Where are they now? Panama’s biggest representative right now, Sech has a total of seven Latin Airplay hits, including his bangers “Otro Trago” and “Relación”. On Instagram, he deleted all his posts, hinting that he was taking a break from music, but just four months ago he dropped his infectious dembow-perreo fusion “Noche de Teteo”. Sech has collaborated with Daddy Yankee, Bad Bunny, J Balvin, DJ Khaled and many more.
2021 – Myke Towers
Where are they now? Since bursting onto the chart with singles such as “Si Se Da”, “La Playa” and “La Curiosidad”, assisted by Jay Wheeler, Towers has become a force to be reckoned with. The Puerto Rican rapper has placed seven No. 1 hits on the Latin Airplay chart and is making the rounds with his new singles “Ande Con Quien Ande” (with Jhayco) and “Luces de Neon”.